Stock Picking: Don't Forget The Easy Wins

Stock Picking: Don't Forget The Easy Wins

Bean stalks growing

Many private investors go to extreme lengths to identify stocks with the potential to outperform the market.

While I’m the first person to say that a thorough understanding of the fundamentals of the company is important, there is another element you need to consider too — one that can sometimes provide a surprisingly powerful set of information for you to factor into your investment decision.

This is a subject I covered in a recent article for the Motley Fool; to read the whole story, simply click here.